OK - notice anything at odds with their intention to reduce obesity? No? How about that over 75% of the plate is carbohydrates... SUGAR? Now, the carbs in most vegetables (starchy root veg excluded) are negligible compared to the vitamin and mineral content. Arguably the portion size limits the carbs from natural fructose while still providing all the lovely antioxidants and enzymes that (fresh) fruit provides. But, AGAIN, we've got a grain portion way higher than necessary, and most grains (unless you're Vegan) don't provide enough unique nutrition to warrant their carb costs.
And it that the protein (meat) and milk portions just keep getting smaller. What do these people have against animal products anyway?! Humans are omnivorous, and continuing research indicates that our metabolisms have evolved to derive and process nutrients from animal sources more efficiently than from plant sources. So why is over 75% of our plate plants? A misguided belief that the fat contained in animal products are bad for you, maybe? Bullshit!! Natural animal fats are healthy, provide long-term energy, and our bodies actually need them. And fat has a lovely side effect of actually making us feel full faster and longer -- you can eat a ton of carbs before your satiety switch is triggered, and you're likely to just wake up from your carb coma (insulin shock) hungry again. <-- Can you say "diabetes" and "overeating"?
Let's be honest, that's a pitiful amount of protein to support a growing child or an active adult -- even with the incomplete proteins in most grains, that we don't absorb and utilize as well any way. Our bodies need protein to build healthy tissue and muscles, including your heart and other organs. Our bodies will also use protein for energy, at the same caloric rate as carbs. More and more studies have indicated that previous concerns regarding kidney problems caused by high(er) protein diets were unfounded. A person can, and should, eat a gram of protein for every pound of optimal body weight unless they have a pre-existing kidney malfunction.
So, we've got an obesity epidemic and diabetes is on the rise. It has been slowly happening since the mid-50's when they switched from the Basic Seven Model (the wartime "survival rationing" nutritional guide):
to the Basic Four model, which eventually turned into the Food Pyramid we all learned in the 90's:
What's the common factor? WAY TOO MANY CARBS and an unbalanced diet.
If you look at the Basic 7 -- you've got essentially 40% protein, 30% carbs and 30% fat. And that pretty much appeared to work... obesity, diabetes, cancer and heart disease were all MUCH lower then than they are today. You think that's a coincidence??